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NIGO opened "NOWHERE" with Jun Takahashi who is the designer of UNDERCOVER in 1993. Since NIGO is a big fan of the movie "Planet of the Apes", he started "A BATHING APE" inspired from the movie. It got more and more popular from middle 90's. Various collaboration collection is really attractive!
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Custom Variants and Options let you create product customization options and fields quickly and easily. Any product can have custom variants and options – this can be configured in its product configuration. Custom variants and options can be created for products as required or non-required options. They can affect the total price of the product by a fixed amount or percentage.
In other words, custom variants and options allow you to make products that are unique and individualized. Whether it’s a gift with a special message, a sweatshirt with custom embroidered text, or anything in between – possibilities are limitless.